About the video: Interview with Philip Young (University of Sunderland, UK), Swaran Sandhu (University of Lucerne, Switzerland) and Ansgar Zerfass (University of Leipzig, Germany) at the Euroblog 2007 conference in Ghent. I am asking the researchers to highlight the most important findings of their research among PR practitioners & educators and their use of social media (blogs). You can find more information on Conversationblog.com and Blacklineblog.com.